Steelecreek Smiles Privacy Policy
This privacy notice applies to all users of our website (including our online portals) where Steele Creek Smiles is the data controller for your personal data. It explains the purposes for which we process your personal data, how we collect and use your personal data, how long we retain your personal data, and the rights you have in relation to your personal data.
Personal data means any information that relates to an identified or identifiable living individual.
Information We May Collect From You
We collect personal data from:
- Website visitors
- Prospective and current clinicians
- Patients
- Prospective employees accessing or creating accounts on one of our portals (as described below)
Any references in this policy to “you” or “your” should be interpreted in the context in which the information is processed.
Legal Basis for Processing
Our legal bases for processing your personal data include:
- Your consent
- Fulfilment of a contractual obligation
- Legitimate interests, provided that our interests do not outweigh your individual rights and freedoms
Our legitimate interests include:
- Investigating, preventing, and protecting against fraud, security risks, threats to you and others, and violations of this policy
- Protecting and defending our rights and property, including intellectual property
- Complying with laws and regulations that apply to us, and responding to law enforcement or government authority requests
- Improving your experiences with our products and services
- Understanding and improving our website, user experience, and customer relationships
- Enabling our business operations
Personal Data Collection
We collect personal data that you provide to us directly, as well as information provided by your browser or device when you visit our website. We also collect personal data via the portals connected to our site.
Personal Data You Submit
We collect personal data only when you submit it to us, such as when you:
- Register for or subscribe to products or services
- Create a profile
- Participate in sweepstakes, contests, or surveys
- Use interactive features (chat, chatbot, article sharing options)
- Participate in a community forum
- Contact customer service
The personal data you submit may include:
- Name
- Postal address (billing and shipping addresses)
- Telephone number
- Mobile number
- Email address
- Gender
- Username
- Profile picture
Personal Data We Receive From Third Parties
To the extent permitted by law, we may receive personal data about you from third parties such as:
- Social media services
- Commercially available sources
- Business partners
- Third-party subscription providers
The personal data received may include your name, contact information, relationships with product/service providers, and application usage data.
If you access a Steele Creek Smiles site or application through a social media service or connect our services to social media, we may collect:
- User ID or username
- Profile picture
- Email address
- Any information the social media service shares with us
The information we obtain depends on your privacy settings. By connecting social media accounts, you authorize Steele Creek Smiles to collect, store, and use such information in accordance with this Privacy Notice.
Other Information
“Other Information” refers to information that does not directly reveal your identity, such as:
- Browser information
- Usage data
- Cookies and tracking data
- Demographic information
- Protected Health Information
- Geolocation data (where required by law and with consent)
- Aggregated data
Other Information You Submit
This may include:
- Password
- Birthday
- Education or graduation year
- Occupation
- Professional licensing information
- Financial or professional experience information
- Event accommodations
- Interests
Other Information We Receive From Third Parties
We may receive:
- Demographic data
- Social media account numbers
- Interest data
- Activity information from other websites
Other Information Collected Automatically
Our services use cookies and tracking technologies to operate effectively and deliver certain features.
Steele Creek Smiles may link to third-party websites or apps and may include advertisements, offers, games, or plug-ins (“Linked Services”). These third parties may use automated means to collect information about you.
Some third-party sites may be co-branded with the Steele Creek Smiles logo but are not operated by us. We are not responsible for the privacy practices of third parties. Once you leave our website or engage with third-party content, you should review their privacy notice.
Contact Us
If you have questions about this Privacy Notice or how we or our service providers handle your Personal Data, please contact our Internal Controls Manager and Privacy Officer at:
Email: patient_care@steelecreeksmiles.com
Or write to:
Attention: Privacy
Steele Creek Smiles
13739 Steele Creek Rd #100
Charlotte, NC 28273
We will respond to your questions and complaints regarding our processing of your Personal Data. If you are not satisfied with our response, you may contact a supervisory authority or your state’s attorney general.
Please do not disclose sensitive personal data (such as racial or ethnic origin, political opinions, religion, health information, social security numbers, or criminal background information) when contacting us.
SMS & Text Messaging Policy
We will not share or sell your opt-in to an SMS campaign with any third party for purposes unrelated to providing services under that campaign.
We may share your personal data, including SMS opt-in or consent status, with third parties that help us provide messaging services, including:
- Platform providers
- Phone carriers
- Vendors assisting in text message delivery
All categories above exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties.